Tyler Sticka avatar Tyler Sticka

Is there a viable animated GIF alternative yet or what?

Screenshot of “Is there a viable animated GIF alternative yet or what?”

We need to talk about video and animated image formats in the same breath. Many articles compare video formats to GIF, or image formats to each other, but rarely are all possible formats discussed together. WebP is smaller than GIF, great, but why use that instead of WebM? AVIF is smaller than WebP, sure, but is it also smaller than existing video formats?

If you have animated GIFs to put in your content, but want to show them as videos on you site, I wrote almost 5 years ago about how to convert animated GIF to videos with Cloudinary.