David Heinemeier Hansson avatar David Heinemeier Hansson

Signal v Noise exits Medium

Screenshot of “Signal v Noise exits Medium”

Signal v Noise (aka SvN), the famous Basecamp blog, is also leaving Medium, joining the movement towards re-de-centralization of blogs. 👍🏻

Traditional blogs might have swung out of favor, as we all discovered the benefits of social media and aggregating platforms, but we think they’re about to swing back in style, as we all discover the real costs and problems brought by such centralization.

David highlights one of the main recommendation I would make to anyone: own your own domain!

Thanks to the fact that we kept our own domain when we moved to Medium, all the articles and links still work.

This is the first step in the IndieMarks metrics, as shown in IndieWebify.Me, a guide to getting you on the IndieWeb.[1]

If you're not there yet, join us!


  1. I wonder why SvN uses a m. subdomain through, as they previously used signalvnoise.com without any subdomain. A bit of unfortunate inconsistency. ↩︎